Ad budget, measured on revenue.
Meta shows clicks — Mercurios shows what became of them. Campaign insights are linked with real sales from store and shop, the Conversions API returns first-party signals, and AI answers comments in your brand's tone.
What Mercurios makes of it.
Campaign dashboard with real ROAS
Spend, reach and conversions from Meta meet real revenue from the data core — ROAS per campaign, no attribution guesswork.
Conversions API (CAPI)
First-party events — from newsletter signup to purchase — flow back to Meta server-side, improving targeting and measurement.
Reel manager & planner
Plan and publish Instagram content and evaluate it with performance data — connected to what is happening on the shop floor.
AI comments
AI suggests replies to comments and enquiries — in your tone of voice, with an approval workflow.
Productive in four steps.
Connect Meta Business
Ad account, pages and Instagram profiles are authorised via the official APIs.
Activate CAPI
Server events are configured and verified with the Events Manager.
Mirror campaigns
Insights synchronise continuously and are linked with revenue data.
Use AI workflows
Comment replies, campaign recommendations and reports run through Curiosity — with approval.
Common questions about the integration.
Ads Manager only knows Meta data. Mercurios links campaigns with real sales from store, shop and marketplaces — you see revenue per campaign instead of proxy metrics.
These integrations complement each other in the same data core.
Ready to orchestrate your retail autonomously?
A 30-minute intro call. We show you Mercurios live on your data — and tell you honestly whether it pays off today.